FANfare Social Media

The Big Brand Theory: Hyundai, Soccer, a | June 23, 2014

The Big Brand Theory: Hyundai, Soccer, and Zombies – Jon Budd, Senior Group Manager of New Media at Hyundai Motor America says that he loves working for the brand. "We're a challenger brand," he says. "So we're able to 'punch above our weight a bit' and in doing so have to be a little daring and risk-taking and not do that traditional mainstream marketing."read more http://ow.ly/2IIU2m

Advertisements

Posted in Uncategorized

Leave a Comment »

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

    Enter your email address to follow this blog and receive notifications of new posts by email.

    Blog Stats

    • 2,709 hits
%d bloggers like this: