When we are teaching our clients in our blog posts, we have to be genuine and helpful. We have to provide the kind of information that our readers are asking for, and at the same time, we have to be clear about what it is we want.
We’re constantly assessing the impact our of various marketing channels. One thing has become painfully clear: Facebook is not worth the time and effort. Today I’m going to tell you why we decided to stop wasting time on Facebook.
Bloggers are climbing their way up to the top of important content producers. They’ve even arguably become more beneficial than celebrities in the influencer space because of their uber loyal networks. To successfully appeal to bloggers, PR pros are using their traditional charm with a few minor tweaks.