FANfare Social Media

Social Advocacy & Politics: How to Run a Denial of Hashtag Campaign | May 29, 2013

It doesn’t take that many people to steal a hashtag. A dozen or so independent tweeters pushing an alternative message on someone else’s campaign hashtag can dramatically shift the sentiment of a conversation in a matter of minutes. A sustained effort can effectively deny a campaign of its ability to use its hashtag to promote its message.

Source: http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/1WXFxGV-SOk/social-advocacy-politics-how-run-denial-hashtag-campaign

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