FANfare Social Media

4 Buyer Trends That Will Shake Marketing in 2013 | March 11, 2013

Technology interruption, good and bad, continues to alter buyer behavior and disrupt marketing. For CMO’s today, staying abreast of shifts in behaviors associated with content consumption and purchase decisions is becoming job one. Without this understanding, leveraging marketing spend can turn into a wild guess.

Source: http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/cL7lxXlavVw/5-marketing-trends-will-impact-2013

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