FANfare Social Media

Top 10 Movies That Ran Successful Social Media Campaigns

September 30, 2012
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For big companies that have deep pockets, using social media for reach and profit is the new ‘guaranteed’ success they’ve been looking for.

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Social Media Intelligence Brief: The Week in Review (9/24-9/28)

September 29, 2012
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Social Media Intelligence Brief: The Week in Review (9/24-9/28) highlights all of this week's stories in the world of social media.

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Dealing with Negative Comments Online from Your Employees

September 28, 2012
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Protecting your brand, your business, and your other employees need to be at the top of your to-do list. So if things are looking a bit negative, and you have to do some clean up, go for it. Libel and slander, even when it is online, is still libel and slander.

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How to Evaluate Low-Cost Apps for Facebook Contests

September 27, 2012
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Running photo and video contests on Facebook remains a surefire way to increase fan engagement and expand a brand’s social footprint. To speed up development time and decrease costs, there are a number of inexpensive off-the-shelf Facebook contest application providers worth considering. Here are six criteria for evaluating these low-cost promotion apps.

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Webinar Replay: Mad Men 2013: What’s the New Role of the Advertising and PR Agency?

September 26, 2012
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The WELL’s 27-Year-Long Conversation Continues

September 25, 2012
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The WELL has bought its freedom and its survival. One of the original social media experiments gets to live another day.

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Twitter Redesign Is Good For Business

September 23, 2012
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Twitter CEO, Dick Costolo appeared on NBC-TV's "Today" show to announce the design overhaul making photos and videos more prominent. Costolo indicated Twitter was responding to Twitter users who wanted better ways to express themselves in 140 characters.

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7 Best Ways to Promote Your Business on Linkedin

September 22, 2012
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LinkedIn is a network for connecting professionals across the globe. Despite the changes in the social media arena, LinkedIn has thrived, growing tremendously at a rate of two new users per second. The network has over 175 million registered users in 200 countries around the globe…

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The Business Hazards of Online Oversharing

September 21, 2012
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In recent years, people have become increasingly open online – posting information about their lives through status updates, location check-ins and hashtags. And it appears that tendency to “overshare” is now creeping into the corporate world.

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Brand Journalism: Cisco’s Innovative Approach to Online Content Marketing

September 20, 2012
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Though the videos are sponsored by Cisco, the company isn’t even mentioned until the last few seconds of each video when the clip is punctuated by a fact from one of Cisco’s annual reports.

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